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Jigyasa Rurban

Jigyasa Rurban


Jigyasa Rurban is building Buy Now Pay Later e-Grocery service for the low income households of rural and suburban geographies of India who largely depend on the traditional retailer for their grocery needs, who were still travelling 5-15kms for buying groceries and still did not have access to quality products and access to formal credit for buying grocery products is India’s largest and fastest-growing agri-commerce company. Focusing on food development and distribution, the company leverages innovative technology to scale and operate a complex supply chain from soil to sale.

Impact Created

- Providing access to quality grocery products for low income households in rural and suburban areas of India
- Reducing the need for long travel distances (5-15kms) to purchase groceries
- Offering formal credit options for buying grocery products to those who previously did not have access
- Supporting local farmers and suppliers through their agri-commerce platform
- Leveraging innovative technology to improve efficiency and sustainability in the food supply chain

UNDP Sustainable Development Goals

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